But why are we doing this?
Well since 1980, the number of overweight and obese adults has
quadrupled to around one billion people in the developing world, and 64% of
adults in the UK are now classed as being overweight. This rise in obesity has
also trickled down to the children of our nation – resulting in 25% of boys and
33% of girls ages 2-19 being overweight or obese.
So why is our nation getting so fat? Well
unfortunately, this is no mystery. Quite simply, many children do little
exercise and eat a diet that’s packed with junk food. Numerous studies confirm
what celebrity Chef Jamie Oliver discovered when he started looking more
closely at school dinners – that children consume too much sugar, salt and saturates and eat only two portions of fruit and veg each day. There are too many opportunities and such
easy access to quick, on the go, high energy junk foods which are usually
cheaper than a healthier alternative. Our kids are following in the rather
large footsteps of our increasingly obese adults, and today’s children will be
the first generation to live shorter lives than their parents.
So how do we stop this?
Unsurprisingly, most
health experts agree one of the most important factors in the fight against
childhood obesity is to encourage healthy eating habits from an early age. At All About You we have joined the Jamie Oliver food
revolution programme, and as a part of our mission we are promoting healthy
eating through our farmer’s market. We want to bring Jamie’s food revolution to
the UK and change the way our nation eats and thinks about food. We can fight obesity with
better food, and to get people cooking healthy meals again both at home and in
schools. By eating home cooked meals, people will know what is going into their
meals which will decrease the amount of fat and sugars they consume from fast
food and takeaways.
Our
famer’s market will include stalls run by local businesses as well as the more
famously known Bedford Clanger’s Pasties shown on Jamie and Jimmy’s Friday
Night Feast. We will also be offering food demonstrations from the amazing
Tootoomoo, who we work closely with to provide a healthy takeaway alternative.
We
want to show people that eating healthily can be just as tasty and satisfying
as junk food which carry a less certain nutritional value,
as well as the health benefits a healthy diet will offer. At All About You we
want to promote the benefits of an active lifestyle and good nutrition combined
to put a stop to the growing waistbands of our nation, and to start making a
difference to people’s lives one step at a time.
We hope to see you there!
Food Revolution Farmer’s Market
Sunday 27th April 2014 12pm
until 4pm
Contact All About You to find out more. www.aayou.co.uk
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